The Moose Hide Campaign and the McConnell Foundation invite you to be part of something extraordinary.
It’s time to change Canada.
It’s time to change the future for Indigenous women and girls.
On an early August morning in 2011, Paul Lacerte and his daughter, Raven, were hunting moose near the infamous Highway of Tears.
They had brought down a moose that would help feed their family for the winter and provide a moose hide for cultural purposes. As Raven was skinning the moose, she and her father couldn’t help but realize how close they were to the highway that has brought so much sorrow to communities along the long and winding path.
Paul knew his young daughter deserved a life free of violence and as they spoke and worked, an idea came to them.
What if they used the moose hide to inspire men to become involved in the movement to end violence towards Aboriginal women and children?
Together, with family and friends, they cut up the moose hide into small squares and started the Moose Hide Campaign.
Over five years, nearly 500,000 squares of Moose Hide have been distributed for men to wear — representing their commitment to end violence against women — and the grassroots campaign has spread to communities and organizations across Canada. Local campaigns have started in government offices, colleges, universities, on First Nations reserves, in Friendship Centres and within individual Indigenous families.
There is much hope and much work to be done. We need your help.
On October 5, 2017, the Moosehide Campaign and McConnell will co-host the second National Moose Hide Campaign event in Ottawa. We would like to invite you to join us in an event steeped in ceremony that will include a day of fasting for male participants, in support of ending violence against women. We invite you and your organization to fast with us.
Program for the Day
- 8:30 am: Registration
- 9:30 am: Opening Prayers and Protocols
- Full day details and speakers TBC
- 1:30 pm: Afternoon Break
- 6:30 pm: Return for Sunset ceremony and Feast